Author Archives: John Bradberry

9 Reasons to Start a Business (and Why All Reasons are Not Created Equal)

Posted on January 18, 2012 by John Bradberry

  “He who has a why can endure any how.”                                                             … Continue reading →

Posted in Founder, Founder Readiness, Purpose/Goals | Leave a comment

Dodging the Passion Trap (2-minute video)

Posted on December 7, 2011 by John Bradberry

  “What’s your book about?“ I took some time today to pull together some slides from a few recent talks. This 2-minute piece (I hope) does a decent job of articulating the core premise of the book:     If you … Continue reading →

Posted in Founder, Founder Readiness, The Passion Trap | Leave a comment

What is Your Entrepreneurial Profile? Find Out (for free) in the “Name That Tool” Contest

Posted on November 21, 2011 by John Bradberry

We’ve gotten a lot of positive feedback about the tool so far, but we’re looking for your best ideas for a new name. We hope that the tool’s name appeals both within academic settings (e.g., business schools and entrepreneur programs) and within the broader world of startups and high-growth businesses. Continue reading →

Posted in Founder, Founder Readiness, Personality | Tagged | Leave a comment

“6 Secrets . . . 5 Founders” (Excerpted)

Posted on November 14, 2011 by John Bradberry

On September 1, in partnership with Charlotte’s Business Innovation and Growth (BIG) Council, I was honored to pull together four founders and investors, all featured in my recent book, to share observations and lessons from a multitude of startup launches … Continue reading →

Posted in Founder | Leave a comment

Cultivating Trust as a Business Tool (or Why 5-Hour Meetings Might Be a Great Idea)

Posted on October 24, 2011 by John Bradberry

If you want to launch a business from scratch, it’s hard to find a better entrepreneurial role model than J.C. Faulkner.  J.C. is one of the four core founders whose startup stories I follow throughout my book, and is a … Continue reading →

Posted in Alignment, Execution, Relationships/Support, Trust | 1 Comment

Attach to Your Customer, Not to Your Idea

Posted on October 19, 2011 by John Bradberry

    (This post is excerpted from Chapter 4 of my recent book, 6 Secrets to Startup Success) The next time you’re in line at a fast food restaurant or a corner drugstore, pay attention to the transaction happening in front … Continue reading →

Posted in Market | Leave a comment

Execute on Your Market Opportunity

Posted on September 15, 2011 by John Bradberry

  I’ve had a good time as a guest on Jim Blasingame’s Small Business Advocate radio series over the last 5 months. Jim and I have a good time talking to each other. I appreciate his tendency to drive a concept … Continue reading →

Posted in Market, Marketing/Sales Strategy | 2 Comments

Give Your Idea Time to Take Flight — (Part 2 ): PERSONAL ENDURANCE

Posted on July 8, 2011 by John Bradberry

Get rich quick.  Swing for the fences.  Change the universe.  Do it now. These are the hopes that fuel many an entrepreneurial dream. But turning even the greatest idea into a viable, sustainable, and healthy business usually takes time. Lots … Continue reading →

Posted in Execution, Founder Readiness, Staying Power | Tagged | Leave a comment

An Entrepreneur’s Guide to Radical Management – A Conversation with Steve Denning

Posted on June 27, 2011 by John Bradberry

I first met Steve Denning this past December at 800-CEO-READ‘s author Pow-Wow, an inspiring gathering at Milwaukee’s Iron Horse Hotel. Steve struck me as a friendly, unassuming person who didn’t want to stand out amid the bustling crowd of ambitious authors … Continue reading →

Posted in Market | Leave a comment

Give Your Venture Time to Take Flight

Posted on June 12, 2011 by John Bradberry

  Last month, to illustrate the importance of “staying power” in getting a new venture off the ground, I wrote a post about the patience displayed by President Obama’s national security team in tracking Osama Bin Laden. After years of painstaking … Continue reading →

Posted in Execution, Staying Power | 1 Comment